The IT market is built for sellers, not buyers.
That's why 80% of tech buyers regret their last major purchase. Deals take longer than they should. Teams get locked into platforms that don't fit, contracts they can't escape, and vendors they wouldn't choose again. The pitches, demos, and analyst reports are built to close deals, not help buyers make the right one.
Signed (previously Tech Deep Dive) is the podcast for the buyers. Host Max Clark, CEO of ITBroker.com, talks with CIOs, CFOs, operators, and founders who’ve lived inside real enterprise tech deals — the ones who can explain what actually determined whether the deal worked.
Plus weekly Playbooks breaking down the moments that matter most: renewals, M&A, compliance mandates, office moves, budget cuts, and the specific plays that separate buyers who get it right from those who regret it.
If you're responsible for choosing, negotiating, or living with the consequences of enterprise technology, this show is for you.
New episodes weekly. An ITBroker.com podcast.
What if a small clause in your data center agreement could cost you big down the road?
Ever wondered if your data center provider is offering more than they can deliver?
What if a simple contract clause could put your business at risk?
Why does communication still feel chaotic, even when you’ve got the right tools in place? It’s easy to blame the tool, but the truth is, the real issue might lie in the way you’re using it.
Is your business stuck with subpar IT support that’s holding you back? Choosing the wrong consultant or MSP can leave you frustrated and wasting money. But finding the right one doesn’t have to be so hard.
Are you getting the best possible deal when signing IT contracts? Most businesses settle for terms that don’t benefit them—leading to overpaying, unnecessary commitments, and hidden fees. But it doesn’t have to be this way.