The IT market is built for sellers, not buyers.
That's why 80% of tech buyers regret their last major purchase. Deals take longer than they should. Teams get locked into platforms that don't fit, contracts they can't escape, and vendors they wouldn't choose again. The pitches, demos, and analyst reports are built to close deals, not help buyers make the right one.
Signed (previously Tech Deep Dive) is the podcast for the buyers. Host Max Clark, CEO of ITBroker.com, talks with CIOs, CFOs, operators, and founders who’ve lived inside real enterprise tech deals — the ones who can explain what actually determined whether the deal worked.
Plus weekly Playbooks breaking down the moments that matter most: renewals, M&A, compliance mandates, office moves, budget cuts, and the specific plays that separate buyers who get it right from those who regret it.
If you're responsible for choosing, negotiating, or living with the consequences of enterprise technology, this show is for you.
New episodes weekly. An ITBroker.com podcast.
What if you could save your company millions without the complexity of moving to another cloud provider? $12M in savings might sound unrealistic, but bare metal could be the missing link in your cloud strategy. So, why are so many businesses still locked into AWS?
Enterprise-grade networking or cost-effective simplicity? If you're trying to choose between Ubiquiti and Meraki, you're not alone. One is affordable and flexible, the other is powerful but pricey—but which one actually fits your business needs?
Your IT team gets a frantic call—a critical business tool just went down. The problem? IT didn’t even know it existed. Welcome to Shadow IT: where employees unknowingly create security risks by using unauthorized apps. Could this be happening in your company right now?
Would you know if your systems had already been breached? CircleCI didn’t. They only found out after a customer raised the alarm. One click led to stolen credentials, hijacked infrastructure, and months of security chaos.
You wouldn’t build a house on a shaky foundation—so why rely on outdated firewalls and half-baked SSE solutions? Global enterprises are making the shift to SASE because security shouldn’t be an afterthought.
Moving off the cloud? Great—just don’t let your engineers turn it into a financial disaster. Many IT teams think they’re cutting costs, only to overspend on hardware, overbuild infrastructure, and kill the project before it even starts.