The IT market is built for sellers, not buyers.
That's why 80% of tech buyers regret their last major purchase. Deals take longer than they should. Teams get locked into platforms that don't fit, contracts they can't escape, and vendors they wouldn't choose again. The pitches, demos, and analyst reports are built to close deals, not help buyers make the right one.
Signed (previously Tech Deep Dive) is the podcast for the buyers. Host Max Clark, CEO of ITBroker.com, talks with CIOs, CFOs, operators, and founders who’ve lived inside real enterprise tech deals — the ones who can explain what actually determined whether the deal worked.
Plus weekly Playbooks breaking down the moments that matter most: renewals, M&A, compliance mandates, office moves, budget cuts, and the specific plays that separate buyers who get it right from those who regret it.
If you're responsible for choosing, negotiating, or living with the consequences of enterprise technology, this show is for you.
New episodes weekly. An ITBroker.com podcast.
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Could one missed alert put lives at risk? Hospitals were once worried about downtime. Now they're facing something far worse: real-world consequences when cybersecurity fails. One ransomware attack shut down a hospital—and a patient died. It was a moment that changed how healthcare leaders view risk forever.
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What if the company you just bought came with a hidden cyber landmine? M&A is risky enough. But when cybersecurity gaps go unchecked during a merger, the consequences aren't just technical — they’re financial, operational, and reputational. And most leaders don’t see the breach coming until it’s too late.