Cloud

39 episodes on Cloud.

Did You Choose Cloud for the Wrong Reason? — Signed podcast cover art

Did You Choose Cloud for the Wrong Reason?

Jeremy Pease, CEO of Aptum, joins Max Clark to break down how IT leaders should decide where applications actually run across public cloud, private cloud, colocation, and bare metal.

EP 226September 22, 2026•1 hr 53 min
Playbook: Buy on Purpose — Signed podcast cover art

Playbook: Buy on Purpose

Max Clark breaks down why the consensus infrastructure choice gets treated as the safe one, and gives buyers the one question that turns a default into an actual decision.

EP 225September 15, 2026•16 min
Signed Playbook thumbnail reading You're Accountable, Not In Control

Playbook: Cloud Cost Ownership

A VP spent weeks cutting an eight figure cloud bill. One line killed it: not my KPI. You can buy the platform. If the wrong person still owns the decision, the bill doesn't move, and you've paid for the privilege of watching it not move.

EP 222August 25, 2026•9 min
Nobody Owns Your Cloud Bill

Nobody Owns Your Cloud Bill

Nobody owns your cloud bill. And if you signed an EDP without understanding it, you may not be able to spend less even if you want to.

EP 208May 19, 2026•2 hr 10 min
You’re Paying for the Same Network Twice

You’re Paying for the Same Network Twice

Hidden network costs don’t come from traffic. They come from how your architecture is built. This episode breaks down how double egress and legacy design quietly drive up spend and complexity.

EP 205May 5, 2026•2 hr 11 min
The Azure Bill That Ended Cloud

The Azure Bill That Ended Cloud

What if the real problem isn’t Azure… it’s putting the wrong workloads there?

EP 199December 11, 2025•52 min
Why Your IT Puts Your Patients at Risk

Why Your IT Puts Your Patients at Risk

A 20-year-old server. A forgotten backup plan. A single system crash. In healthcare, these aren’t just IT oversights — they’re threats to patient lives. From delayed treatments to data breaches, outdated tech can trigger a cascade of consequences no provider can afford.

EP 184May 8, 2025•1 hr 26 min
The Streaming Playbook: Lessons from the Jake Paul vs. Mike Tyson Fight – Mark Barron of Akamai Breaks It Down

The Streaming Playbook: Lessons from the Jake Paul vs. Mike Tyson Fight – Mark Barron of Akamai Breaks It Down

Picture this: millions of fans, all waiting for the fight of the year - Paul vs. Tyson - only for the stream to crash. What does it take to deliver a flawless, high-stakes live event without a second of downtime?

EP 178November 25, 2024•1 hr 40 min
The Hidden AWS Costs That Are Costing You Millions

The Hidden AWS Costs That Are Costing You Millions

What if you could save millions on your AWS bill without changing your infrastructure? The truth is, hidden AWS costs are draining budgets at a level most businesses don’t even realize—until it’s too late.

EP 168September 26, 2024•27 min
The Build vs. Buy Delusion: Why Most IT Engineers Have It Backwards

The Build vs. Buy Delusion: Why Most IT Engineers Have It Backwards

What’s worse than paying for expensive software? Building your own—and realizing it was a mistake. IT engineers love the idea of building custom solutions. More control. More flexibility. No vendor lock-in. But what happens when the maintenance costs pile up, the engineers move on, and your business is stuck with an outdated, unsupported mess?

EP 160August 14, 2024•6 min
$12M in Savings? The Bare Metal Advantage AWS Doesn’t Want You to Know

$12M in Savings? The Bare Metal Advantage AWS Doesn’t Want You to Know

What if you could save your company millions without the complexity of moving to another cloud provider? $12M in savings might sound unrealistic, but bare metal could be the missing link in your cloud strategy. So, why are so many businesses still locked into AWS?

EP 151July 26, 2024•12 min
Think You’re Saving Money Moving Off the Cloud? Most IT Leaders Get This Wrong

Think You’re Saving Money Moving Off the Cloud? Most IT Leaders Get This Wrong

Moving off the cloud? Great—just don’t let your engineers turn it into a financial disaster. Many IT teams think they’re cutting costs, only to overspend on hardware, overbuild infrastructure, and kill the project before it even starts.

EP 146July 17, 2024•4 min
Shiny Object Syndrome: How Non-Tech Leaders Can Avoid Costly Engineering Mistakes

Shiny Object Syndrome: How Non-Tech Leaders Can Avoid Costly Engineering Mistakes

Tech decisions should be based on business needs, not hype. Too often, companies get caught in endless tech migrations and architecture changes, not because they need to—but because their engineers want to experiment with the latest trend.

EP 121March 21, 2024•13 min
The Proxy Hack That Global Networks Use to Boost Performance and Save Millions

The Proxy Hack That Global Networks Use to Boost Performance and Save Millions

Latency issues, unpredictable routing, and skyrocketing costs - sound familiar? In a world where data flows faster than ever, global networks are turning to a little-known proxy hack to fix performance bottlenecks and slash unnecessary spending.

EP 113February 15, 2024•16 min
Outsmart Network Costs: The Routing Playbook No One Told You About

Outsmart Network Costs: The Routing Playbook No One Told You About

What if your network was quietly eating away at your profits? Most companies don’t realize how much they’re overpaying - until it’s too late. But here’s the secret: your routing setup could be the key to cutting costs.

EP 112February 12, 2024•17 min
Stop Overpaying for AWS: How Businesses Cut Spending by Up to 70%

Stop Overpaying for AWS: How Businesses Cut Spending by Up to 70%

What if I told you that your AWS bill could be slashed by 70%—without cutting performance? The truth is, most businesses are overpaying for cloud services, and AWS is counting on you not knowing how to fight back.

EP 111February 9, 2024•20 min
Optimization Blind Spots: This Tech Decision Could Derail Your Growth

Optimization Blind Spots: This Tech Decision Could Derail Your Growth

Is your tech optimization strategy as solid as you think? More often than not, businesses make tech decisions based on short-term convenience, only to find out later they’ve overlooked crucial details that could cost them growth.

EP 108January 25, 2024•12 min
The IT Cheat Code You Didn’t Know You Needed

The IT Cheat Code You Didn’t Know You Needed

What if your IT system could be as easy as flipping a switch? Imagine drastically cutting costs, boosting productivity, and eliminating the headache of outdated hardware. Sounds too good to be true, right? Think again.

EP 99December 7, 2023•9 min
Why That “Perfect” Supplier Could Be Your Worst Business Decision

Why That “Perfect” Supplier Could Be Your Worst Business Decision

Ever signed up for a supplier that looked perfect—only to realize later that it was an absolute nightmare? Great marketing, glowing reviews, and a slick onboarding experience can make a vendor seem like a no-brainer. But what happens when everything almost works, yet never quite delivers?

EP 93November 2, 2023•1 min
The Hack to Getting More from Your Service Provider (Without Paying More)

The Hack to Getting More from Your Service Provider (Without Paying More)

Think cutting out the middleman saves you money? Think again. Many businesses assume going direct means getting the best deal. Spoiler alert: It doesn’t.

EP 92October 26, 2023•17 min
Everything You Know About Tech Marketing is a Lie

Everything You Know About Tech Marketing is a Lie

Tech marketing is designed to manipulate you. Every year, vendors roll out “must-have” solutions that sound futuristic and groundbreaking - but how much of it is really new? More often than not, you’re paying a premium for the same technology with a different name.

EP 86September 28, 2023•13 min
DaaS vs. Buying Computers: The $100,000 Mistake You’re Making

DaaS vs. Buying Computers: The $100,000 Mistake You’re Making

Every lost, stolen, or outdated laptop is a security risk waiting to happen - yet companies keep spending on expensive hardware. With Desktop as a Service (DaaS), you can deploy secure, scalable workspaces instantly - no shipping, no maintenance, no risk. So why are businesses still stuck in the past?

EP 85September 21, 2023•16 min
Why Your Cloud Strategy Fails – What Chick-fil-A Did Differently with John Spivey & Dave Nowicki

Why Your Cloud Strategy Fails – What Chick-fil-A Did Differently with John Spivey & Dave Nowicki

Think the cloud guarantees success? Most businesses get it wrong—and pay for it. Chick-fil-A took a smarter path and won. What did they do differently?

EP 84September 18, 2023•1 hr 9 min
87% Cheaper Than AWS? This Move Is Changing the Game

87% Cheaper Than AWS? This Move Is Changing the Game

Some companies are bleeding money in AWS without knowing it. Others are walking away and cutting costs by 87%. What cloud repatriation and hybrid infrastructure really look like.

EP 68July 11, 2023•1 hr 11 min

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